Ask for Fairtrade

Make sure your choice of coffee makes a difference

Archive for April, 2009

Developing @askforfairtrade

When I originally set up @askforfairtrade I was thinking of it as a way of people reporting their experience of asking for and getting, or not getting, Fairtrade options in coffee shops etc.

Whilst @askfairtrade has gathered many followers over on Twitter – that aspect of reports hasn’t really taken off.

I’ve not pushed it much – feeling that for now that the very presence of the @askforfairtrade Twitter account is doing good in terms of just reminding people about the importance of choosing a Fairtrade Option… but I would welcome your thoughts on where this micro-campaign project might go next?

>Should @askforfairtrade send out more reminders about reporting where does and doesn’t stock Fairtrade – and push to get reports of places failing to stock Fairtrade?

or

>Should @askforfairtrade take a softer approach – just sending out occaisional reminders about the importance of Fairtrade, and sharing Fairtrade related news?

or should it head in a different direction entirely?